JD Sports International Women’s Day 2025 – #AccelerateAction
For International Women’s Day 2025, JD Sports held an event celebrating creativity, empowerment, and community. Hosted by Kate Asamoah—JD’s ANZ Retail Marketing, Brand, and Community Manager.
A curated group of 20 Sydney-based female creatives, artists & friends of the brand came together to #AccelerateAction in an inspiring and hands-on experience.
A Visionary Session with Martina Calvi
Guided by Martina Calvi (@martinamartian), bestselling author of The Art of Memory Collecting and renowned digital creator, guests engaged in a vision boarding session designed to bring their goals and aspirations to life.
Equipped with craft elements, JD attendees visualised their dreams in physical form, set empowering intentions, and reconnected with their true purpose.
Sparking Deeper Conversations
Guests were gifted custom JD Conversation Card packs, which prompted meaningful discussions over dinner. Each card featured reflective questions designed to open up conversations around the 2025 IWD theme: #AccelerateAction.
Guests shared personal insights, aspirations, and how they could drive change in their own lives and communities.
A Taste of Community with Teta’s Deli
The guests experienced a delicious spread of homemade Lebanese food from Dina El-Kaddoumi, the emerging culinary talent behind Teta’s Deli (@tetas.kingscross) in Potts Point.
Attendees walked away with more than just beautifully crafted vision boards—they left with a renewed sense of direction, meaningful connections, and a tangible reminder to keep pushing forward.
Create Your Own Vision Board at Home
Feeling inspired? Host your own vision board session at home with these simple steps:
1. Prepare Your Space – Set up a comfortable, distraction-free area with all your materials: a notebook, scrapbook, or poster board, plus magazines, stickers, pens, and decorative elements. Light a candle or play music to create an inspiring atmosphere.
2. Choose Your Theme – Reflect on your goals and intentions. What do you want to focus on—career, personal growth, health, relationships, or travel? Defining a theme helps guide your vision.
3. Create Your Layout – Cut out images, words, and quotes that resonate with your dreams. Arrange them in a way that excites you, adding stickers, washi tape, and handwritten affirmations for a personal touch. Once complete, place your board somewhere visible as a daily reminder to take action.
